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BE ALWAYS ON TOP
There’s a saying that if you want to hide a dead body hide it on the 2nd page of search results.
More than 80% of people don’t go beyond the first page so if you are not ranking in the first 10, you are missing out a lot.
BEAT YOUR COMPETITION
Most of the people click on the topmost results of the search results. So if you are looking to give your business a boost then you might want to rank better than your competitors.
SEO helps to create a trustful bond between you and your consumer and tells the consumer that you are best for what he/she has searched.
WIPEOUT THE 'FLATLINE OF NOPE' WITH ORGANIC TRAFIC
PPC and other tactics can help you to get a lot of traffic but as soon as you stop giving your time, money and effort, the traffic fades away.
Rand Fishkin called this Flatline of nope.
But with SEO you will get the organic traffic even if you reduce your efforts
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